Packaging the Presidency : A History and Criticism of Presidential Campaign Advertising
3 Revised edition
by
Jamieson
Book Details
Format
Paperback / Softback
ISBN-10
0195089421
ISBN-13
9780195089424
Edition
3 Revised edition
Publisher
Oxford University Press Inc
Imprint
Oxford University Press Inc
Country of Manufacture
GB
Country of Publication
GB
Publication Date
Sep 12th, 1996
Print length
608 Pages
Weight
658 grams
Dimensions
20.30 x 13.20 x 4.10 cms
Product Classification:
Elections & referendaPolitical campaigning & advertisingAdvertisingPublic relations
Ksh 5,350.00
Manufactured on Demand
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Packaging the Presidency, third edition, is Jamieson's updated study of history of presidential campaign advertising. It offers an examination and criticism of every presidential election from 1952 to 1992.
Packaging the Presidency, third edition, is Jamieson''s updated study of history of presidential campaign advertising. It offers an examination and criticism of every presidential election from 1952 to 1992.
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