Party Brands in Crisis : Partisanship, Brand Dilution, and the Breakdown of Political Parties in Latin America
by
Noam Lupu
Book Details
Format
Hardback or Cased Book
ISBN-10
110707360X
ISBN-13
9781107073609
Publisher
Cambridge University Press
Imprint
Cambridge University Press
Country of Manufacture
GB
Country of Publication
GB
Publication Date
Jan 15th, 2016
Print length
264 Pages
Weight
548 grams
Dimensions
23.80 x 16.00 x 2.80 cms
Product Classification:
Political parties
Ksh 16,900.00
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Why would national political parties that have been competitive for decades collapse overnight? Party Brands in Crisis offers an explanation that highlights the impact of elite actions on voter behavior. This study is aimed at scholars interested in voter partisanship, political behavior, Latin American politics, political parties, and elite polarization.
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