Party Brands in Crisis : Partisanship, Brand Dilution, and the Breakdown of Political Parties in Latin America
by
Noam Lupu
Book Details
Format
Paperback / Softback
ISBN-10
1107423201
ISBN-13
9781107423206
Publisher
Cambridge University Press
Imprint
Cambridge University Press
Country of Manufacture
GB
Country of Publication
GB
Publication Date
Jul 13th, 2017
Print length
263 Pages
Weight
412 grams
Dimensions
29.20 x 22.90 x 2.20 cms
Product Classification:
Comparative politicsPolitical partiesRegional government
Ksh 5,900.00
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Why would national political parties that have been competitive for decades collapse overnight? Party Brands in Crisis offers an explanation that highlights the impact of elite actions on voter behavior. This study is aimed at scholars interested in voter partisanship, political behavior, Latin American politics, political parties, and elite polarization.
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