People Business : How Ten Leaders Drive Engagement Through Internal Communications
Book Details
Format
Paperback / Softback
ISBN-10
074947971X
ISBN-13
9780749479718
Publisher
Kogan Page Ltd
Imprint
Kogan Page Ltd
Country of Manufacture
GB
Country of Publication
GB
Publication Date
Jul 3rd, 2017
Print length
216 Pages
Weight
336 grams
Dimensions
15.80 x 23.30 x 1.20 cms
Product Classification:
Communication studiesPersonnel & human resources managementPersonnel and human resources managementBusiness communication & presentationBusiness communication, etiquette and presentationAdvertisingPublic relationsOrganizational theory & behaviourOrganizational theory and behaviour
Ksh 7,200.00
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Know what 'good' looks like in internal communications, enhance employee engagement, and improve the way your business functions with case studies from leading companies.
<p><b>Get exclusive insight into the internal communications strategies behind leading businesses like WPP, Heathrow Airport, Pizza Express, BG Groups and more, and learn what 'good' looks like in internal communications, to ensure yours demonstrates a clear impact on ROI and business performance. </b><br><br>In many companies, internal communications (IC) is too often not seen as a credible contributor to overall business performance. This book will enable you to prove the value of IC to senior company members by demonstrating its impact on ROI, enhanced employee engagement and improved business functions.<br><br>Featuring case studies and lessons from leading companies, <i><b>The People Business</b></i> offers readers a unique, inside perspective on what works (and what doesn't) in the world of corporate internal communication and strategy, offering tips for success from senior IC leaders, including what they have learned along the way and what remains challenging.<br><br>Built around interviews with senior practitioners from a diverse range of leading firms, this book offers a refreshingly honest perspective on the practices and challenges facing IC today.</p>
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