Pirelli: Thinking Ahead : 150 Years of Industry, Innovation and Culture
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Celebrating a century and a half of Italy’s iconic tire company
This volume chronicles the history of the Milan-based tire manufacturer Pirelli, one of the most long-lived multinationals in Italian history. Drawing from the Pirelli foundation’s historical archive, it gathers photographs and written accounts that reflect the brand’s contributions to the fields of science, technology and academia.
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