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Political Campaign Communication

By: Jr. Denton Robert E. (Author) , Ben Voth (Author) , Judith S. Trent (Author)

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Ksh 22,500.00

Format: Hardback or Cased Book

ISBN-13: 9781538171431

Publisher: Rowman & Littlefield

Publication Date: Nov 1st, 2023

Category: Communication studies

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With updates from the 2020 presidential election and a greater focus on social media use, the tenth edition of this text provides a realistic understanding of the strategic and tactical communication choices made during campaigns. It features a new art and graphics program and a new chapter on campaigning for local offices.

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