Politicians and Rhetoric : The Persuasive Power of Metaphor
Book Details
Format
Paperback / Softback
ISBN-10
0230019811
ISBN-13
9780230019812
Publisher
Palgrave Macmillan
Imprint
Palgrave Macmillan
Country of Manufacture
GB
Country of Publication
GB
Publication Date
Nov 23rd, 2004
Print length
239 Pages
Weight
336 grams
Product Classification:
Communication studies
Ksh 13,500.00
Werezi Extended Catalogue
0 in stock
Delivery Location
Delivery fee: Select location
Secure
Quality
Fast
This book analyzes the rhetoric of speeches by major British or American politicians and shows how metaphor is used systematically to create political myths of monsters, villains and heroes. Metaphors are shown to interact with other figures of speech to communicate subliminal meanings by drawing on the unconscious emotional association of words.
Each chapter of this book analyzes the rhetoric of speeches by major British or American politicians and shows how metaphor is used systematically to create political myths of monsters, villains and heroic leaders. Metaphors are shown to interact with other figures of speech to communicate subliminal meanings by drawing on the unconscious emotional association of words. An innovative study of interest to students and researchers in discourse analysis, political communication, journalism and media studies.
Get Politicians and Rhetoric by at the best price and quality guaranteed only at Werezi Africa's largest book ecommerce store. The book was published by Palgrave Macmillan and it has pages.
