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Popular Music as Promotion

By: Leslie M. Meier (Author)

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Ksh 12,700.00

Format: Hardback or Cased Book

ISBN-13: 9780745692210

Publisher: John Wiley and Sons Ltd

Publication Date: Nov 25th, 2016

Weight: 386 grams

Dimension: 23.10 x 15.20 x 2.50 cms

Category: MUSIC

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'Business-as-usual' has been transformed across the music industries in the post-CD age. Against widespread hype about the purported decline of the major music labels, this book provides a critique of the ways these companies have successfully adapted to digital challenges and what is at stake for music makers and for culture.

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