Practical Pricing : Translating Pricing Theory into Sustainable Profit Improvement
Book Details
Format
Hardback or Cased Book
ISBN-10
0230614604
ISBN-13
9780230614604
Publisher
Palgrave Macmillan
Imprint
Palgrave Macmillan
Country of Manufacture
GB
Country of Publication
GB
Publication Date
Jan 29th, 2010
Print length
190 Pages
Weight
418 grams
Dimensions
24.20 x 16.20 x 1.50 cms
Product Classification:
Sales & marketing management
Ksh 8,100.00
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This book is about taking a theory, pricing, and translating it into an operational practice that can be used by a company on an everyday basis easily with maximum results. This book provides, in detail, all the steps and input required to build out a pricing strategy and function.
Get Practical Pricing by at the best price and quality guaranteed only at Werezi Africa's largest book ecommerce store. The book was published by Palgrave Macmillan and it has pages.
