Practical Web Analytics for User Experience : How Analytics Can Help You Understand Your Users
Book Details
Format
Paperback / softback
ISBN-10
0124046193
ISBN-13
9780124046191
Publisher
Elsevier Science & Technology
Imprint
Morgan Kaufmann Publishers In
Country of Manufacture
US
Country of Publication
GB
Publication Date
Aug 14th, 2013
Print length
256 Pages
Weight
510 grams
Dimensions
23.40 x 19.20 x 1.20 cms
Product Classification:
Artificial intelligence
KSh 5,950.00
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Teaches you how to use web analytics to help answer the complicated questions facing UX professionals. This book includes a quantitative approach for measuring a website's effectiveness and the methods for posing and answering specific questions about how users navigate a website.
Get Practical Web Analytics for User Experience by Michael Beasley at the best price and quality guaranteed only at Werezi Africa's largest book ecommerce store. The book was published by Elsevier Science & Technology and it has 256 pages.
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