Predictive Marketing : Easy Ways Every Marketer Can Use Customer Analytics and Big Data
Book Details
Format
Hardback or Cased Book
ISBN-10
1119037360
ISBN-13
9781119037361
Publisher
John Wiley & Sons Inc
Imprint
John Wiley & Sons Inc
Country of Manufacture
US
Country of Publication
GB
Publication Date
Oct 9th, 2015
Print length
272 Pages
Weight
466 grams
Dimensions
23.90 x 15.80 x 2.50 cms
Product Classification:
Sales & marketing
Ksh 3,950.00
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Make personalized marketing a reality with this practical guide to predictive analytics Predictive Marketing is a predictive analytics primer for organizations large and small, offering practical tips and actionable strategies for implementing more personalized marketing immediately.
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