Pricing Perspectives : Marketing and Management Implications of New Theories and Applications
Book Details
Format
Hardback or Cased Book
ISBN-10
0230207227
ISBN-13
9780230207226
Publisher
Palgrave Macmillan
Imprint
Palgrave Macmillan
Country of Manufacture
GB
Country of Publication
GB
Publication Date
Nov 3rd, 2008
Print length
230 Pages
Weight
428 grams
Dimensions
22.30 x 13.80 x 1.90 cms
Product Classification:
MicroeconomicsSales & marketing managementSales and marketing management
Ksh 16,200.00
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0 in stock
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Quality
Fast
The world of pricing has been changing at a fast pace. There has been a development of new dynamic pricing strategies, an explosion of new pricing tactics, and a focus on smarter buyers. This book focuses on those developments and highlights new perspectives for pricing strategies.
The world of pricing has been changing at a fast pace. There has been a development of new dynamic pricing strategies, an explosion of new pricing tactics, and a focus on smarter buyers. This book focuses on those developments and highlights new perspectives for pricing strategies.
Get Pricing Perspectives by at the best price and quality guaranteed only at Werezi Africa's largest book ecommerce store. The book was published by Palgrave Macmillan and it has pages.
