Principles of Marketing Analytics : Understand Data-Driven Decision-Making
Book Details
Format
Paperback / Softback
ISBN-10
139862327X
ISBN-13
9781398623279
Publisher
Kogan Page Ltd
Imprint
Kogan Page Ltd
Country of Manufacture
GB
Country of Publication
GB
Publication Date
Feb 3rd, 2026
Print length
336 Pages
Product Classification:
Sales & marketing managementSales & marketing
Ksh 7,200.00
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With this undergraduate textbook, students will learn how to analyse key business data and create new marketing opportunities.
Get Principles of Marketing Analytics by at the best price and quality guaranteed only at Werezi Africa's largest book ecommerce store. The book was published by Kogan Page Ltd and it has pages.
