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Proactive Companies
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Proactive Companies : How to Anticipate Market Changes

Book Details

Format Hardback or Cased Book
ISBN-10 0230289223
ISBN-13 9780230289222
Publisher Palgrave Macmillan
Imprint Palgrave Macmillan
Country of Manufacture GB
Country of Publication GB
Publication Date Feb 14th, 2012
Print length 238 Pages
Weight 526 grams
Dimensions 16.10 x 24.00 x 2.00 cms
Ksh 8,100.00
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Why do some companies succeed better than others? It is well known that there are many variables such which may impact a company's performance. The authors present their new model for Market Proactiveness which shows organizations how to anticipate change and respond to it before they are forced to do so, and improve their overall performance.
Why do some companies succeed better than others? It is well known that there are many variables such which may impact a company's performance. The authors present their new model for Market Proactiveness which shows organizations how to anticipate change and respond to it before they are forced to do so, and improve their overall performance.

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