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Propaganda, Power and Persuasion
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Propaganda, Power and Persuasion : From World War I to Wikileaks

Book Details

Format Paperback / Softback
ISBN-10 1784533572
ISBN-13 9781784533571
Publisher Bloomsbury Publishing PLC
Imprint I.B. Tauris
Country of Manufacture GB
Country of Publication GB
Publication Date Jun 19th, 2015
Print length 272 Pages
Weight 346 grams
Dimensions 41.90 x 17.60 x 2.30 cms
Product Classification: Cultural studiesMedia studiesPropaganda
Ksh 4,650.00
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Propaganda came of age in the Twentieth Century. The development of mass- and multi-media offered a fertile ground for propaganda while global conflict provided the impetus needed for its growth. Propaganda has however become a portmanteau word, which can be interpreted in a number of different ways. What are the characteristic features of propaganda, and how can it be defined? This book traces the development of techniques of 'opinion management' from World War I to the war in Afghanistan. It reveals how state leaders and spin-doctors operating at the behest of the state, sought to shape popular attitudes - at home and overseas - endeavouring to harness new media with the objective of winning hearts and minds. In doing so, it provides compelling evidence of how the study and practice of propaganda today is shaped by its history.
Propaganda came of age in the Twentieth Century. The development of mass- and multi-media offered a fertile ground for propaganda while global conflict provided the impetus needed for its growth. Propaganda has however become a portmanteau word, which can be interpreted in a number of different ways. What are the characteristic features of propaganda, and how can it be defined? This book traces the development of techniques of ''opinion management'' from World War I to the war in Afghanistan. It reveals how state leaders and spin-doctors operating at the behest of the state, sought to shape popular attitudes - at home and overseas - endeavouring to harness new media with the objective of winning hearts and minds. In doing so, it provides compelling evidence of how the study and practice of propaganda today is shaped by its history.

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