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Prospect Research for Fundraisers

By: Jennifer J. Filla (Author) , Helen E. Brown (Author)

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Ksh 10,950.00

Format: Hardback or Cased Book

ISBN-13: 9781118297391

Publisher: John Wiley & Sons Inc

Publication Date: Apr 26th, 2013

Weight: 422 grams

Dimension: 15.80 x 23.10 x 2.30 cms

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Presents practical understanding of prospect research, prospect management, and fundraising analytics, demonstrating how research can be used to raise more money. This book is structured around the fundraising cycle and illustrates the myriad of prospect research tools and techniques available to boost an organization's fundraising effectiveness.

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