Psychological Processes in Social Media : Why We Click
Book Details
Format
Paperback / Softback
ISBN-10
0128113200
ISBN-13
9780128113202
Publisher
Elsevier Science Publishing Co Inc
Imprint
Academic Press Inc
Country of Manufacture
US
Country of Publication
GB
Publication Date
Jan 27th, 2025
Print length
218 Pages
Weight
366 grams
Dimensions
22.80 x 15.30 x 1.30 cms
Product Classification:
Media studiesPsychological methodologySocial, group or collective psychology
Ksh 10,600.00
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Incorporating relevant theory and research from psychology (social, cognitive, clinical, developmental, and personality), mass communication, and media studies, Psychological Processes in Social Media examines both the positive and negative psychological impacts of social media use. This book covers a broad range of topics such as research methods, social influence, the viral spread of information, the use of social media in political movements, prosocial behavior, trolling and cyberbullying, and friendship and romantic relationships. Emphasizing the integration of theory and application throughout, this book offers an illuminating look at the psychological implications and processes around the use of social media.
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