Psychology of Stereotypes
Book Details
Format
Hardback or Cased Book
ISBN-10
1617614637
ISBN-13
9781617614637
Publisher
Nova Science Publishers Inc
Imprint
Nova Science Publishers Inc
Country of Manufacture
US
Country of Publication
GB
Publication Date
Jul 7th, 2011
Print length
346 Pages
Weight
898 grams
Dimensions
25.60 x 18.00 x 2.90 cms
Product Classification:
Psychology
Ksh 45,550.00
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A stereotype is a commonly held public belief about specific social groups or types of individuals. This book presents current research in the study of stereotypes, including speech pathologists stereotyping stutterers; stereotype formation in children; the social neuroscience research applied to the study of stereotypes; Western societies'' ageism stereotyping in the workforce; gender relationship portrayal in sport advertisements perpetuate sexist stereotyping; the psychological implications of stereotyping American Indians through the use of native-themed mascots, nicknames and logos; as well as when stereotypes become life-threatening.
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