Public Relations Theory

Name: Public Relations Theory
Brand: Taylor & Francis Inc
SKU: 9780805806922
Price: 12750 KES
Availability: OutOfStock
ISBN: 9780805806922

Book Details

Format Paperback / softback

ISBN-10 080580692X

ISBN-13 9780805806922

Publisher Taylor & Francis Inc

Imprint Routledge

Country of Manufacture GB

Country of Publication GB

Publication Date Sep 1st, 1989

Print length 368 Pages

Weight 680 grams

Product Classification: Public relations

KSh 12,750.00

Currently unavailable 0 in stock

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Beginning with the basic premise that public relations can best be understood as a specialized type of communication, the contributors to this volume establish public relations as a vital and viable realm for communication research and theory development. Through the application of communication theories, they attempt to explain and predict public relations practices and then use these practices to develop communication theories. Their discussions fall into three distinct categories: metatheory, theory, and examples of applications of theories. An ideal volume for professionals and students in communication, journalism, and related fields.

Get Public Relations Theory by Carl H. Botan at the best price and quality guaranteed only at Werezi Africa's largest book ecommerce store. The book was published by Taylor & Francis Inc and it has 368 pages.