Purpose-Driven Pricing : Leveraging the Power of Pricing for Profit and Societal Good
Book Details
Format
Hardback or Cased Book
ISBN-10
1032658940
ISBN-13
9781032658940
Publisher
Taylor & Francis Ltd
Imprint
Routledge
Country of Manufacture
GB
Country of Publication
GB
Publication Date
Jul 29th, 2024
Print length
160 Pages
Weight
420 grams
Dimensions
24.10 x 16.00 x 1.80 cms
Product Classification:
Business strategyBusiness ethics & social responsibilityBusiness ethics and social responsibilityBusiness & the environment, ‘Green’ approaches to businessBusiness and the environment; sustainable approaches to businessSales & marketing managementSales and marketing managementSales & marketingSales and marketing
Ksh 6,250.00
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This book introduces the concept of leveraging the power of pricing for both profit and societal good, and clearly explains how it can be done. It shows how effective use of price can have prosocial impacts, such as helping to reduce carbon emissions, accelerating the adoption of eco-friendly products, and improving people's health outcomes.
This book introduces the concept of leveraging the power of pricing for both profit and societal good, and clearly explains how it can be done. It shows how effective use of price can have prosocial impacts, such as helping to reduce carbon emissions, accelerating the adoption of eco-friendly products, and improving people''s health outcomes.
Get Purpose-Driven Pricing by at the best price and quality guaranteed only at Werezi Africa's largest book ecommerce store. The book was published by Taylor & Francis Ltd and it has pages.
