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Qualitative Research and Hypermedia : Ethnography for the Digital Age

By: (Author) Bella Dicks , (Author) Bruce Mason , (Author) Paul Atkinson , (Author) Professor Amanda Coffey

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Ksh 34,750.00

Format: Hardback or Cased Book

ISBN-10: 076196097X

ISBN-13: 9780761960973

Series: New Technologies for Social Research series

Publisher: SAGE Publications Inc

Imprint: SAGE Publications Inc

Country of Manufacture: GB

Country of Publication: GB

Publication Date: Oct 14th, 2005

Print length: 208 Pages

Weight: 450 grams

Product Classification: Physical anthropology

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Intends to equip qualitative researchers with the tools necessary to conduct ethnography in the age of email and the internet. This title investigates how digital technologies potentially transform the ways in which we do research.
Digital culture and digital technologies have rapidly become unavoidable and essential forms of social experience and communication in our emerging globalised society. If we want to attempt to analyse and understand our technology-saturated society, and all its new media, then we must also develop research methods and forms of analysis that can accommodate and exploit digital culture and digital technologies.

This important new methods text sets out to equip qualitative researchers with the tools necessary to conduct ethnography in the age of email and the internet. It will investigate how digital technologies potentially transform the ways in which we do research. This text also introduces the reader to new emerging methods that utilise new technologies and explains how to conduct data collection, analysis and representation using new technologies and `hypermedia′.

Essential reading for any student or researcher interested in qualitative research in an age of hypermedia, this text:

- explains how digital technology impacts on social research;

- investigates how digital technology has reshaped the field of social research;

- consider the implications of bringing multimedia into the forefront of qualitative research;

- suggests new ways of observing and documenting a `technologised′ and design-rich society;

- enables the reader to use new technologies to handle and represent qualitative data;

- unpacks the theoretical implications of writing and researching for the electronic screen


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