Quantitative Methods of Research in Digital Landscape
Book Details
Format
Paperback / Softback
Book Series
New Methodologies of Research for PhD and Beyond
ISBN-10
1041339429
ISBN-13
9781041339427
Publisher
Taylor & Francis Ltd
Imprint
Routledge
Country of Manufacture
GB
Country of Publication
GB
Publication Date
Jul 7th, 2026
Print length
154 Pages
Weight
330 grams
Dimensions
24.50 x 17.40 x 1.30 cms
Ksh 7,550.00
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This book equips social science and management researchers to design, run, and interpret statistical analyses for today’s data-rich research environment, from core descriptive statistics and hypothesis tests through to regression modelling and factor analysis, with a clear focus on transparency and responsible inference.
Quantitative Methods of Research in Digital Landscape equips social science and management researchers to design, run, and interpret statistical analyses for today’s data-rich research environment, from core descriptive statistics and hypothesis tests through to regression modeling and factor analysis, with a clear focus on transparency and responsible inference. Written for PhD and Master’s students, advanced undergraduates, early-career researchers, and practitioners who work with social data in fields such as sociology, management, communication, education, public policy, and media studies, it supports methods training and applied research projects in the digital age.
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