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Quirkology
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Quirkology : The Curious Science of Everyday Lives

Book Details

Format Paperback / Softback
ISBN-10 1447273389
ISBN-13 9781447273387
Publisher Pan Macmillan
Imprint Pan Books
Country of Manufacture GB
Country of Publication GB
Publication Date Jan 15th, 2015
Print length 320 Pages
Weight 224 grams
Dimensions 19.70 x 13.00 x 2.10 cms
Product Classification: Popular science
Ksh 1,800.00
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From the bestselling author of 59 Seconds

Ever wondered why bad musicians always win the Eurovision Song Contest, or how incompetent politicians get elected?

You need some Quirkology in your life.

While other scientists beaver away on obvious problems, Richard Wiseman has been busy uncovering the secret ingredients of charisma, exploring how our personalities are shaped by when we are born and examining why people usually miss the obvious signs of their partner''s infidelity. Using scientific methods to investigate offbeat topics that interest the general public as well as the scientific community, Quirkology brings a new understanding to the backwaters of the human mind and takes us to places where mainstream scientists fear to tread. Comparable to Freakonomics, but British, far more populist, and a lot funnier.

Findings include:

How does your surname influence your life?

What does the way you walk reveal about your personality?

Why should women have men write their personal ads?

What is the funniest joke in the world?


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Mind, Body, & Spirit

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