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Radio Active

By: Kathleen M. Newman (Author)

Extended Catalogue

Ksh 6,100.00

Format: Paperback or Softback

ISBN-13: 9780520235908

Publisher: University of California Press

Publication Date: May 17th, 2004

Weight: 363 grams

Dimension: 22.90 x 15.20 x 1.50 cms

Category: Advertising

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Tells the story of how radio listeners at the American mid-century were active in their listening practices. Argues that the 1930's witnessed the emergence of a symbiotic relationship between between advertising and activism.

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