Reframing Business : When the Map Changes the Landscape
Book Details
Format
Hardback or Cased Book
ISBN-10
0471485578
ISBN-13
9780471485575
Publisher
John Wiley & Sons Inc
Imprint
John Wiley & Sons Inc
Country of Manufacture
GB
Country of Publication
GB
Publication Date
May 30th, 2001
Print length
352 Pages
Weight
630 grams
Dimensions
23.60 x 15.60 x 2.90 cms
Product Classification:
Business strategy
Ksh 7,550.00
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Recognized by his peers as one of the leading management thinkers of his time, Richard Normann offers a new approach to strategy: an original way to think about organizations and create a different future. He shows that if organizations are prepared to rethink the way they do business, they can occupy the competitive high ground of the future.
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