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Regional Product Packaging
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Regional Product Packaging

Book Details

Format Hardback or Cased Book
ISBN-10 1864707704
ISBN-13 9781864707700
Publisher Images Publishing Group Pty Ltd
Imprint Images Publishing Group Pty Ltd
Country of Manufacture CN
Country of Publication GB
Publication Date Jun 1st, 2018
Print length 240 Pages
Weight 1,500 grams
Dimensions 22.60 x 28.40 x 2.80 cms
Ksh 6,000.00
Re-Printing 0 in stock

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Packaging is vital for promoting local products and culture; this book collects innovative examples from around the world.

With the rapid development of the cultural tourism industry, how can local products be introduced to the market? The answer is, of course, through their packaging. Featuring the exquisitely crafted packaging designs of local products from around the world, including China, Japan, Russia, Spain, Portugal, Italy, this book demonstrates how design appeals to the tourist. The special characteristics that make these local product packaging examples unique are introduced alongside the products themselves, telling the reader a little about their origins. Flat plans of each piece of packaging demonstrate its structure, and the design is explored in detail.


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