Reinventing Customer Engagement : The Next Level of Digital Transformation for Banks and Insurers
Book Details
Format
Hardback or Cased Book
ISBN-10
1907794492
ISBN-13
9781907794490
Publisher
LID Publishing
Imprint
LID Publishing
Country of Manufacture
GB
Country of Publication
GB
Publication Date
Feb 23rd, 2017
Print length
256 Pages
Weight
646 grams
Dimensions
20.60 x 20.30 x 1.60 cms
Ksh 3,600.00
Re-Printing
0 in stock
Delivery Location
Delivery fee: Select location
Secure
Quality
Fast
The future of financial services - and what financial companies need to do to succeed.
The financial services industry is undergoing huge change, as retail banks, investment banks and insurance companies come of the financial crisis and plan for a better future. This book, written by two of the most important consultants in the industry, provides the latest thinking on financial services and the key factors that will drive success. The authors interview leading executives from a range of financial service companies, to help them determine what business models will create the best revenue streams in the future. In particular, they focus on the importance of putting customers first and creating engaging customer experiences. For anyone working in financial services, this book will be essential reading.
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