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Reinventing Giants
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Reinventing Giants : How Chinese Global Competitor Haier Has Changed the Way Big Companies Transform

Book Details

Format Hardback or Cased Book
ISBN-10 1118602234
ISBN-13 9781118602232
Publisher John Wiley & Sons Inc
Imprint Jossey-Bass Inc.,U.S.
Country of Manufacture US
Country of Publication GB
Publication Date May 10th, 2013
Print length 304 Pages
Weight 512 grams
Dimensions 16.50 x 23.80 x 2.80 cms
Product Classification: Business & management
Ksh 3,950.00
Publisher Out of Stock

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A compelling profile of an emerging Chinese competitor Chinese firms are reinventing their business models, their corporate cultures, and themselves, becoming global competitors who increasingly offer knowledge rather than cheap labour in their quest to join the ranks of the "world's best" companies.

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