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Relationship Marketing

By: Thorsten Hennig-Thurau (Author) , Ursula Hansen (Author)

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Ksh 19,450.00

Format: Paperback or Softback

ISBN-13: 9783642086229

Publisher: Springer-Verlag Berlin and Heidelberg GmbH & Co. KG

Publication Date: Dec 1st, 2010

Dimension: 23.50 x 15.50 x 73.00 cms

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"This book makes a landmark contribution in assembling some of the best contemporary thinking about relationship marketing illustrated with concrete descriptions of companies in the automobile industry, consumer electronics, public utilities and so on, which are implementing relationship marketing.

Get Relationship Marketing by Thorsten Hennig-Thurau at the best price and quality guranteed only at Werezi Africa largest book ecommerce store. The book was published by Springer-Verlag Berlin and Heidelberg GmbH & Co. KG and it has pages. Enjoy Shopping Best Offers & Deals on books Online from Werezi - Receive at your doorstep - Fast Delivery - Secure mode of Payment

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