Retail Marketing : Contemporary Approaches to Retailing in the Digital and Experience Economy
Book Details
Format
Hardback or Cased Book
ISBN-10
1398617660
ISBN-13
9781398617667
Publisher
Kogan Page Ltd
Imprint
Kogan Page Ltd
Country of Manufacture
GB
Country of Publication
GB
Publication Date
Nov 3rd, 2025
Print length
384 Pages
Product Classification:
Sales & marketing managementRetail sector
Ksh 12,250.00
Werezi Extended Catalogue
0 in stock
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Quality
Fast
Learn how retailers can succeed with this textbook that covers the key concepts and practices of contemporary retail marketing and management.
Get Retail Marketing by at the best price and quality guaranteed only at Werezi Africa's largest book ecommerce store. The book was published by Kogan Page Ltd and it has pages.
