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Rhetoric of Everyday English Texts
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Rhetoric of Everyday English Texts

Book Details

Format Hardback or Cased Book
ISBN-10 1041127847
ISBN-13 9781041127840
Publisher Taylor & Francis Ltd
Imprint Routledge
Country of Manufacture GB
Country of Publication GB
Publication Date Sep 30th, 2025
Print length 178 Pages
Weight 490 grams
Ksh 18,700.00
Werezi Extended Catalogue 0 in stock

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First published in 1984, in this book the author uses over 100 short texts from educated writers to demonstrate that when we communicate there is a powerful unspoken linguistic consensus as to what is ‘relevant’ to our purpose in writing a particular text for a particular audience.
First published in 1984, in Rhetoric of Everyday English Texts, the author uses over 100 short texts from educated writers in all walks of life to demonstrate that when we communicate there is a powerful unspoken linguistic consensus as to what is ‘relevant’ to our purpose in writing a particular text for a particular audience. His aim is to make us aware of how the nature of information offered is compatible with the completeness of very small to very large texts. This book is devoted to the important pedagogical problem of accounting usefully for the sequence and contextual meanings of sentences within typically short texts. Using the simple framework of the consensus, Dr Jordan vividly explains our thinking behind the rhetoric of selecting, sequencing and communicating the information relevant to our meta-structures in texts. He shows that the process of writing short texts is closely related to that of writing summaries and precis and offers his texts as structural models for practice in writing. This teach-yourself book will be valuable to instructors and teachers in communication studies and journalism.

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