Rhetoric of Logos : A Primer for Visual Language
Book Details
Format
Paperback / Softback
ISBN-10
3721209575
ISBN-13
9783721209570
Publisher
Niggli Verlag
Imprint
Niggli Verlag
Country of Manufacture
CH
Country of Publication
GB
Publication Date
Oct 6th, 2016
Print length
144 Pages
Weight
258 grams
Dimensions
20.80 x 14.60 x 1.40 cms
Product Classification:
Graphic design
Ksh 3,600.00
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The creation of a logotype as one of the most important elements of corporate design is a challenging task for communication designers. In this publication, the author illustrates how designers can utilize the tools of rhetoric, a science that dates back more than 2,500 years.
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