Risk Communication : A Mental Models Approach
Book Details
Format
Paperback / Softback
ISBN-10
0521002567
ISBN-13
9780521002561
Publisher
Cambridge University Press
Imprint
Cambridge University Press
Country of Manufacture
GB
Country of Publication
GB
Publication Date
Jul 30th, 2001
Print length
366 Pages
Weight
552 grams
Dimensions
22.70 x 15.30 x 2.20 cms
Product Classification:
Communication studiesPsychological methodologyPublic health & preventive medicine
Ksh 9,450.00
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This book explains how to develop more effective risk communications using the Carnegie Mellon mental-model approach. Such communications are designed to contain, in readily usable form, the information that people need to make informed decisions about risks to health, safety, and the environment.
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