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Routledge Handbook of Hospitality Marketing

By: USA) Gursoy Dogan (Washington State University (Author)

Manufacture on Demand

Ksh 10,300.00

Format: Paperback or Softback

ISBN-13: 9781032339467

Publisher: Taylor & Francis Ltd

Publication Date: Jun 13th, 2022

Weight: 1148 grams

Dimension: 17.20 x 24.60 x 4.60 cms

Category: Sociology: sport & leisure

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The book uniquely combines both theoretical and practical approaches in debating some of the most important marketing issues faced by the hospitality industry. It is multidisciplinary in nature and appeals to these disciplines as well as others such as management, human resources, technology, consumer behaviour and anthropology.

Get Routledge Handbook of Hospitality Marketing by Dogan (Washington State University, USA) Gursoy at the best price and quality guranteed only at Werezi Africa largest book ecommerce store. The book was published by Taylor & Francis Ltd and it has pages. Enjoy Shopping Best Offers & Deals on books Online from Werezi - Receive at your doorstep - Fast Delivery - Secure mode of Payment

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