Sales Management : A Primer for Frontier Markets
Book Details
Format
Hardback or Cased Book
ISBN-10
1641133473
ISBN-13
9781641133470
Publisher
Emerald Publishing Inc
Imprint
Information Age Publishing
Country of Manufacture
US
Country of Publication
GB
Publication Date
Sep 27th, 2018
Print length
242 Pages
Weight
518 grams
Dimensions
23.40 x 15.60 x 1.40 cms
Product Classification:
Sales & marketing management
Ksh 13,500.00
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The book explores innovative sales strategies in frontier markets, emphasizing building customer relationships over persuasive arguments. It covers consultative selling, sales force management, leadership qualities, CRM, and SFA systems, with insights from African sales experts, case studies, and quizzes for students and practitioners.
Get Sales Management by at the best price and quality guaranteed only at Werezi Africa's largest book ecommerce store. The book was published by Emerald Publishing Inc and it has pages.