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Sense and Respond
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Sense and Respond : The Journey to Customer Purpose

Book Details

Format Hardback or Cased Book
ISBN-10 140394573X
ISBN-13 9781403945730
Publisher Palgrave USA
Imprint Palgrave Macmillan
Country of Manufacture GB
Country of Publication GB
Publication Date May 31st, 2005
Print length 208 Pages
Weight 476 grams
Dimensions 24.30 x 16.40 x 1.60 cms
Ksh 9,900.00
Werezi Extended Catalogue 0 in stock

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The authors argue that lean production should be driven by the desire to achieve optimal customer service by sensing and responding to the customer. The customer is at the centre of the process and the organisation needs to respond in a holistic way so that the customer can impact on the design and delivery of products and processes.
The authors argue that lean production should be driven by the desire to achieve optimal customer service by sensing and responding to the customer. The customer is at the centre of the process and the organisation needs to respond in a holistic way so that the customer can impact on the design and delivery of products and processes. The book is based upon substantial research and practice by leading practitioners and heralds a paradigm shift in thinking on these issues.

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