Shop 'til You Drop : Consumer Behavior and American Culture
Book Details
Format
Paperback / Softback
ISBN-10
0742536912
ISBN-13
9780742536913
Publisher
Bloomsbury Publishing Plc
Imprint
Rowman & Littlefield Publishers
Country of Manufacture
GB
Country of Publication
GB
Publication Date
Nov 26th, 2004
Print length
152 Pages
Weight
250 grams
Dimensions
22.60 x 15.40 x 1.00 cms
Product Classification:
Cultural studiesConsumerism
Ksh 6,500.00
Manufactured on Demand
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Are Americans obsessed with shopping? Shop til You Drop is a lively look at our consumer culture and its role in our everyday lives and society. Arthur Asa Berger considers the sacred roots of consumer culture, the demographics of consumption, theories about competing cultures, and the semiotics of shopping.
Are Americans obsessed with shopping? Shop ''til You Drop is a lively look at our consumer culture and its role in our everyday lives and society. Is the United States different from other first-world nations in the amount of time we spend shopping or in our attitudes toward consumption? Are we one unified consumer culture or are several cultures operating and battling against one another? Arthur Asa Berger uncovers the answers to these and other questions, considering the sacred roots of consumer culture, the demographics of consumption, theories about competing cultures, and the semiotics of shopping. Accessibly written and entertaining, Shop ''til You Drop is ideal for courses in cultural studies, advertising, and American studies, as well as for anyone curious about our nation''s drive to consume.
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