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Showing Off : Fifty Years of London Store Publicity and Display

By: (Author) Ruth Artmonsky

Werezi Extended Catalogue
Delivery in 28 days

Ksh 1,950.00

Format: Paperback / Softback

ISBN-10: 0957387512

ISBN-13: 9780957387515

Publisher: Artmonsky Arts

Imprint: Artmonsky Arts

Country of Manufacture: GB

Country of Publication: GB

Publication Date: Oct 16th, 2013

Print length: 151 Pages

Weight: 380 grams

Dimensions (height x width x thickness): 17.50 x 21.70 x 1.20 cms

Product Classification: Industrial / commercial art & design

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A unique collection of retail design and creative merchandising from many well-known London stores; illustrating a fifty year history of innovative and original use, not only of the buildings and window displays but in the development of a range of unique promotional catalogues, posters and press advertising.

Showing Off catalogues a fifty year history of some of London''s most splendid and iconic stores; illustrating the formula for successful survival in a competitive and rapidly changing marketplace. These stores have used the architecture and design of the buildings as their trademark, created magical and ''magnetic'' window displays, devised clever publicity ''stunts'' and popular ''events'', and produced wonderfully illustrated catalogues and posters that have become unique works of art. The collection focuses particularly on the use of window display, a neglected area of design history, featuring some of the major in-store designers such as Eric Lucking at Liberty''s, Edward Goldsman at Selfridges, Edward Grieve at Harrods, and Natasha Kroll at Simpson''s. It additionally acknowledges the contribution of some of the major manufacturers of displays who supplied the stores, such as Leon Goodman and the creative display consultants, who influenced through their originality of design, such as Martha Harris'' stylish and colourful posters.


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