Side Effects : How Left-Brain Right-Brain Differences Shape Everyday Behaviour
Book Details
Format
Paperback / Softback
ISBN-10
1459747550
ISBN-13
9781459747555
Publisher
Dundurn Group Ltd
Imprint
Dundurn Group Ltd
Country of Manufacture
GB
Country of Publication
GB
Publication Date
Oct 27th, 2022
Print length
248 Pages
Weight
404 grams
Dimensions
15.10 x 22.90 x 1.70 cms
Product Classification:
Physiological & neuro-psychology, biopsychology
Ksh 3,250.00
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Human behaviour is lopsided. When cradling a newborn child, most of us cradle the infant to the left. When kissing a lover, we tend to tilt our head to the right. Our brains influence our actions and habits more than we know.
Understanding how right-brain and left-brain differences influence our habits, thoughts, and actions.
Human behaviour is lopsided. When cradling a newborn child, most of us cradle the infant to the left. When posing for a portrait, we tend to put our left cheek forward. When kissing a lover, we usually tilt our head to the right. Why is our behaviour so lopsided and what does this teach us about our brains? How have humans instinctively used this information to make our images more attractive and impactful? Can knowing how left-brain right-brain differences shape our opinions, tendencies, and attitudes help us make better choices in art, architecture, advertising, or even athletics?
Side Effects delves into how lateral biases in our brains influence everyday behaviour and how being aware of these biases can be to our advantage.
Human behaviour is lopsided. When cradling a newborn child, most of us cradle the infant to the left. When posing for a portrait, we tend to put our left cheek forward. When kissing a lover, we usually tilt our head to the right. Why is our behaviour so lopsided and what does this teach us about our brains? How have humans instinctively used this information to make our images more attractive and impactful? Can knowing how left-brain right-brain differences shape our opinions, tendencies, and attitudes help us make better choices in art, architecture, advertising, or even athletics?
Side Effects delves into how lateral biases in our brains influence everyday behaviour and how being aware of these biases can be to our advantage.
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