Small Business Management and Control of the Uncertain External Environment
Book Details
Format
Hardback or Cased Book
ISBN-10
183909625X
ISBN-13
9781839096259
Publisher
Emerald Publishing Limited
Imprint
Emerald Publishing Limited
Country of Manufacture
GB
Country of Publication
GB
Publication Date
Mar 15th, 2022
Print length
296 Pages
Weight
556 grams
Dimensions
15.90 x 23.90 x 2.30 cms
Product Classification:
Business strategyBusiness ethics & social responsibilityEntrepreneurship
Ksh 14,200.00
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This edited collection investigates the potential impact of long-term planning and strategic awareness on the ability of SMEs to remain competitive. The authors demonstrate that whether SMEs are able to identify and act upon external forces and factors, or not, is the defining indicator of their likelihood to struggle, survive, or thrive.
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