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Smart Cities and Tourism: Co-creating experiences, challenges and opportunities
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Smart Cities and Tourism: Co-creating experiences, challenges and opportunities : Co-creating experiences, challenges and opportunities

Book Details

Format Hardback or Cased Book
ISBN-10 1915097088
ISBN-13 9781915097088
Publisher Goodfellow Publishers Limited
Imprint Goodfellow Publishers Limited
Country of Manufacture GB
Country of Publication GB
Publication Date Oct 1st, 2022
Print length 256 Pages
Weight 500 grams
Dimensions 15.90 x 24.10 x 2.10 cms
Ksh 18,900.00
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Smart cities are cities which use different types of electronic methods and sensors to collect data. With international contributions from well-respected international academics, it brings state-of-art knowledge on marketing management (and related areas e.g., urban studies) from a new modern perspective within the smart cities.
Smart cities are cities which use different types of electronic methods and sensors to collect data. The gathered information and data is then used to manage assets, resources and services efficiently to improve the operations across the city. This book provides a new insight for the current issues and opportunities in smart cities and related concepts in the next generation of urban evolution. The smart cities of tomorrow engage locals, visitors, governments and businesses in the intelligent, collaborative and connected ecosystem. To this end, the goal of this book is to provide better understanding of city services but also enhancing and evaluating the local and visitor experience and city decision-making processes by creating livable environments and business solutions. With international contributions from well-respected and international academics, it brings state-of-art knowledge on marketing management (and related areas e.g., urban studies) from a new modern perspective within the smart cities. Via academic research and international case studies, it discusses issues such as:•Smart tourists in smart cities•The evolution of the smart city•Smart trends in the tourism and hospitality industry•Smart sports in smart cities•Creating a smart tourist destinations•What does it mean for the locals – the smart city as a proposal to improve the quality of life of residents

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