Smart Start-Up Essentials : An Introduction to Effective Entrepreneurship
Book Details
Format
Paperback / Softback
ISBN-10
1626617384
ISBN-13
9781626617384
Publisher
Cognella, Inc
Imprint
Cognella, Inc
Country of Manufacture
US
Country of Publication
GB
Publication Date
Aug 30th, 2014
Print length
280 Pages
Weight
525 grams
Dimensions
25.40 x 17.70 x 1.40 cms
Ksh 12,250.00
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The first book in a series of three on successful entrepreneurial style, Smart Start-Up Essentials: An Introduction to Effective Entrepreneurship, teaches readers how to analyze the opportunities they have identified, and turn them into a legal and effective business venture.
The book educates readers about the essential business elements that enable them to create a smart start-up. Beginning with finding and engaging the right potential partners, vendors, employees, and investors, the book covers the key aspects of successful entrepreneurship, including generating ideas, analyzing the start-up’s feasibility, developing the right business structure, and writing a smart business plan.
Readers also will learn about protecting their intellectual property, accessing funding, conducting marketing effectively, and expanding their start-up.
Smart Start-Up Essentials: An Introduction to Effective Entrepreneurship is an excellent guide for those who want to turn a personal passion into a profitable business venture. The book can be used in classes that introduce students to entrepreneurship and in workshops for those who plan to develop their own businesses.
The book educates readers about the essential business elements that enable them to create a smart start-up. Beginning with finding and engaging the right potential partners, vendors, employees, and investors, the book covers the key aspects of successful entrepreneurship, including generating ideas, analyzing the start-up’s feasibility, developing the right business structure, and writing a smart business plan.
Readers also will learn about protecting their intellectual property, accessing funding, conducting marketing effectively, and expanding their start-up.
Smart Start-Up Essentials: An Introduction to Effective Entrepreneurship is an excellent guide for those who want to turn a personal passion into a profitable business venture. The book can be used in classes that introduce students to entrepreneurship and in workshops for those who plan to develop their own businesses.
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