Social Marketing : Theoretical and Practical Perspectives
Book Details
Format
Paperback / Softback
ISBN-10
1138876623
ISBN-13
9781138876620
Publisher
Taylor & Francis Ltd
Imprint
Psychology Press Ltd
Country of Manufacture
GB
Country of Publication
GB
Publication Date
May 7th, 2015
Print length
475 Pages
Weight
635 grams
Ksh 11,350.00
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This volume brings together academic, governmental, and for-profit experts on advertising to address issues of social marketing, which represents an increasingly important corner of marketing. For marketers, consumer psychologists, and policy makers.
This volume brings together academic, governmental, and for-profit experts on advertising to address issues of social marketing, which represents an increasingly important corner of marketing. For marketers, consumer psychologists, and policy makers.
Get Social Marketing by at the best price and quality guaranteed only at Werezi Africa's largest book ecommerce store. The book was published by Taylor & Francis Ltd and it has pages.
