Social Media Marketing : Marketing Panacea or the Emperor's New Digital Clothes?
Book Details
Format
Paperback / Softback
ISBN-10
1631577646
ISBN-13
9781631577642
Publisher
Business Expert Press
Imprint
Business Expert Press
Country of Manufacture
GB
Country of Publication
GB
Publication Date
Nov 30th, 2017
Print length
173 Pages
Weight
254 grams
Dimensions
22.80 x 15.20 x 1.00 cms
Product Classification:
Advertising
Ksh 3,350.00
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As organizations, brands and products fill the social media landscape with meaningless, objective less drivel that has interest to no one and serves only to waste resources and alienate customers, a small voice can be heard exclaiming; ‘who told you that was a good idea?’
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