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Social Psychology and Theories of Consumer Culture
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Social Psychology and Theories of Consumer Culture : A Political Economy Perspective

Book Details

Format Hardback or Cased Book
ISBN-10 0415560039
ISBN-13 9780415560030
Publisher Taylor & Francis Ltd
Imprint Routledge
Country of Manufacture GB
Country of Publication GB
Publication Date Mar 18th, 2013
Print length 184 Pages
Weight 500 grams
Product Classification: Social, group or collective psychology
Ksh 27,900.00
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In Social Psychology and Theories of Consumer Culture McDonald and Wearing present a critical analysis of social psychology from the perspective of classical and contemporary theories of consumer culture.

Social Psychology and Theories of Consumer Culture: A Political Economy Perspective presents a critical analysis of the leading positions in social psychology from the perspective of classical and contemporary theories of consumer culture. The analysis seeks to expand social psychological theory by focusing on the interface between modern western culture (consumer culture) and social behaviour.  

McDonald and Wearing argue that if social psychology is to play a meaningful role in solving some of society’s most pressing problems (e.g. global warming, obesity, addiction, alienation, and exclusion) then it needs to incorporate a more comprehensive understanding and analysis of consumer culture.  

Wide-ranging and challenging, the book offers a fresh insight into critical social psychology appropriate for upper undergraduate and postgraduate courses in personality, social psychology, critical and applied psychology. It will also appeal to those working in clinical, counselling, abnormal, and environmental psychology and anyone with an interest in the integration of social psychology and theories of consumer culture.


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