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Soft Power With Chinese Characteristics

By: Ying (University of South Australia) Zhu (Author) , Kingsley Edney (Author) , USA) Rosen Stanley (University of Southern California (Author)

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Ksh 26,400.00

Format: Hardback or Cased Book

ISBN-13: 9781138631656

Publisher: Taylor & Francis Ltd

Publication Date: Dec 4th, 2019

Dimension: 23.40 x 15.60 x 59.40 cms

Category: Regional studies

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This book examines the Chinese Communist Party's attempts to improve China's image around the world, thereby increasing its "soft power." This soft, attractive form of power is crucial if China is to avoid provoking an international backlash against its growing military and economic might.

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