Sport and Mediatization
Book Details
Format
Paperback / Softback
Book Series
Routledge Research in Sport, Culture and Society
ISBN-10
1032176709
ISBN-13
9781032176703
Publisher
Taylor & Francis Ltd
Imprint
Routledge
Country of Manufacture
GB
Country of Publication
GB
Publication Date
Sep 30th, 2021
Print length
148 Pages
Weight
238 grams
Dimensions
23.30 x 15.50 x 1.20 cms
Product Classification:
Media studiesMedia studiesSport: generalSports & outdoor recreation
Ksh 8,450.00
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Contemporary society is highly media-saturated, and no sector more so than sport. Drawing on case studies from the Tour de France to fitness apps, this book introduces the concept of ‘mediatization’ and examines how media - historically and currently – are significant drivers for social and cultural change in sport.
Contemporary society is highly media-saturated, and no sector more so than sport. Drawing on case studies from the Tour de France to fitness apps, this book introduces the concept of ''mediatization'' and examines how media - historically and currently - are significant drivers for social and cultural change in sport.
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