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Sport Communication

By: USA) Onwumechili Chuka (Howard University (Author)

Manufacture on Demand

Ksh 9,350.00

Format: Paperback or Softback

ISBN-13: 9781138281875

Publisher: Taylor & Francis Ltd

Publication Date: Sep 14th, 2017

Weight: 674 grams

Dimension: 24.70 x 17.50 x 2.10 cms

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This is the first textbook to introduce the fundamental principles and practice of sport communication from an international perspective. Combining business strategies with insights into social issues such as gender, disability and national identity, this is an accessible, practical and engaging guide to the essentials of sport communication.

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