Sport Marketing in a Global Environment : Strategic Perspectives
Book Details
Format
Hardback or Cased Book
Book Series
World Association for Sport Management Series
ISBN-10
1032217944
ISBN-13
9781032217949
Publisher
Taylor & Francis Ltd
Imprint
Routledge
Country of Manufacture
GB
Country of Publication
GB
Publication Date
Apr 20th, 2022
Print length
284 Pages
Weight
700 grams
Ksh 30,950.00
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This book examines contemporary sport marketing, with a particular focus on strategic marketing, the process of longer-term planning and development that involves identifying the needs and wants of potential customers and satisfying their needs through the exchange of products and services.
This book examines contemporary sport marketing, with a particular focus on strategic marketing, the process of longer-term planning and development that involves identifying the needs and wants of potential customers and satisfying their needs through the exchange of products and services.
Get Sport Marketing in a Global Environment by at the best price and quality guaranteed only at Werezi Africa's largest book ecommerce store. The book was published by Taylor & Francis Ltd and it has pages.
