Sports Marketing
Book Details
Format
Paperback / Softback
ISBN-10
1032644850
ISBN-13
9781032644851
Publisher
Taylor & Francis Ltd
Imprint
Routledge
Country of Manufacture
GB
Country of Publication
GB
Publication Date
Nov 1st, 2024
Print length
560 Pages
Weight
1,310 grams
Dimensions
21.00 x 28.00 x 2.70 cms
Product Classification:
Sales & marketingSports management & facilities
Ksh 9,400.00
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Highly practical and engaging, Sports Marketing equips students with the skills and techniques they need to be successful marketers in any sporting environment. The book blends marketing theory with practitioner insights into current issues and future directions in the sports industry.
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